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Everyone is loving these genius Spotify ads that look back on 2016

Thanks, 2016. It’s been weird.

AS 2016 DRAWS to a close, Spotify is looking back on the year that was with a new ad campaign bearing the tagline, “Thanks, 2016. It’s been weird.” (Understatement of the century?)

The ads highlight hilarious stats about our listening habits and, well, they’re pretty genius.

This ad addresses the poor soul that listened to Justin Bieber’s Sorry 42 times on Valentine’s Day

Shout out to these lads, eh?

CycZOM0UAAEhT74 John Paul Napleton / Twitter John Paul Napleton / Twitter / Twitter

ALL CAPS ALL THE TIME

CycZRG7UkAAvW10 John Paul Napleton / Twitter John Paul Napleton / Twitter / Twitter

How about this ad addressed to all the forlorn Brits who streamed R.E.M the day Brexit passed?

Will the person who made this playlist please stand up?

Hope ur OK, hun

Cyxhwf2WIAAtWPK dead boyfriend / Twitter dead boyfriend / Twitter / Twitter

And finally, to each their own.

CyxhwfnXUAA-pyl dead boyfriend / Twitter dead boyfriend / Twitter / Twitter

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